Pet Age Honors Pet Industry ICON Award Winners: Clear Conscience Pet Founder Anthony Bennie Honored in First Group Selected

Clear Conscience Pet Founder and Pet Industry Icon, Anthony Bennie is a frequently published author, offering practical nutrition advice for pet guardian as well as "insider secrets" learned from over 20 years as an executive in the natural pet food industry. He pulls no punches and exposes the deceptive marketing practices and misdirection that the industry uses to sell mediocre products under the guise of "all natural" nutrition.

There are also several inspirational stories focusing on the SPIRITUAL dimensions of our relationship with animals; look for stories with the angel image!

Anthony welcomes feedback, suggestions, questions, and your "wish lists" for articles you would like to see in the future! Write him at

Anthony Bennie, the Founder and Chief Nutrition Officer of Clear Conscience Pet, has been named a winner in the 2015 Pet Age ICON awards program. The awards program is produced by Pet Age, a leading trade publication serving all sectors of the pet industry in the USA and abroad. Nominees were required to meet strict selection criteria, including 20+ years of experience in the pet manufacturing or servicing industry.

The first Pet Age ICON Award honorees are an elite group of only 25 pet food and supply industry professionals worldwide. Winners were chosen by an independent panel of judges including: John Cullen of Bulldog Marketing and Sales Inc., Erin Terjesen of Propel Communication, and Elizabeth Yong of Forever Yong PR.

Winners were chosen on the basis of:

  • Long term commitment to the success of the pet care industry
  • Having made a major impact on the industry
  • Having contributed significantly to the health, happiness, and well-being of companion animals and enhanced the human-animal bond
  • Experience, integrity, mentorship, and leadership.

Anthony and Clear Conscience Pet are remarkably humbled by this great honor. We congratulate all of our fellow other inaugural Pet Industry ICON Award Honorees. Winners will be recognized and profiled in the September 2015 issue of Pet Age. For more information for a complete list of honorees, please visit

Featured Review



"I love these little guys (Lamb Airy Bites), they are so delicious! I will do anything woman asks of me when she has these in her hands. Not only are they yummy, but healthy, guilt-free treats as well. Woman is preparing to buy them in bulk to replace all of my other cookies. Everything else I have tried from them has been amazing as well! I would recommend this company and these products to anyone."

Bennie and the Pets

"The best part is that our testers couldn't even tell they were getting health food- they gobbled up the line's Beef Trachey Chewz(tm), Sliders(R) Stikz, Lamb Airy Bites(tm), and more with delight."

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Join Amanda and Anthony Bennie as they speak with entertaining guests who share their commitments to pet health!

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